Easy and Versatile Online Consumer Forum

Introduction

When a customer is unhappy, where should he go? When he wants to register a complaint, what is the right way? Should he come straight to the website; should he make endless phone calls to the customer care; or should he post his anger over Social Media?

The Article is written for the consumers to know more about the Online Consumer Forum, that can get to know more on minor dissatisfaction just in minutes in terms of lodging the complaints and the quick resolution towards it.

What happens, when fiascos happen!

You know, we know, and the world knows an unhappy set of customers can cause debacle to any company. Nobody wants a customer-company fiasco but, customers have their own reasons to do so! Categorically they are realistic, sometimes over expectant in nature! An effective e-commerce website can even lose its handful of prospective buyers if matters are not resolved at an early pace.

Why are Online Consumer Forums necessary?

An online consumer forum has now become a need to consumers because there are many manufacturing companies who selling such a products which make unsatisfied. The consumers are very innocent they are not much aware of their consumer rights due to this reason most of the consumer facing lots of problem from companies products and services. Actually, the quantities of misused purchasers are quickly increased in the market. There are most of the shopkeepers and owners taking the advantages of different ways.

There many consumers who are being cheated by various business owners due to various reasons such as like low-quality services, expiry products selling, wrong billing for products, excess charges of product and services, wrong measurement and weight, poor quality product, selling a non-branded product, defective products, and many more issues.

Forums are like Different Beast

You have to consider the nature of online forums and structured online communities. On Twitter, I have to opt-in to you. I have to click the “Follow” button to see what you say. The same is true on Facebook. You don’t enter my stream unless I explicitly opt-in. These are your profiles. This is not the case on forums where everyone can see everything. It is a community space and not your space. As such, the guidelines for the forum must be respected at all times.

You have to think of each forum like its own country. One forum will have totally different guidelines and social norms from another. Many countries subscribe to similar standards of law, but even in those cases, there can be local laws and slight differences than what you are used to. Failing to understand this can lead to backlash and can end up with you being rightfully tarred as a spammer. Do you think that it is easier to ask for permission than forgiveness? Not on forums. It’s hard to ask for forgiveness when you’ve already been banned. Initially, joining in a forum may seem scary. But, it’s really not that bad once you have the proper handle on it.

Understanding how to Engage on Consumer Forums

When you join a forum, you are joining to contribute to that forum. Not to take advantage of it and not to siphon people off to your website. I recently had someone join a forum that I manage and they started a thread to link people to a blog post they had written. This was removed and I sent the member a nice, polite message to let them know. In his response, the member said that he didn’t have time to post replies on my forums or any forums, only to link to his blog, because “life is too short.”

What’s great? Just don’t expect to be welcome on many forums. You have to want to be there. If you don’t, it shows and people will pick up on it. If you are actually interested in contributing, let’s talk about how you can get started on the right foot. An individual forum may allow you to go further than what I describe below, but to understand that, you must become better acquainted with the community and, perhaps, talk with the staff. What I lay out here will give you a good foundational basis for that.

Are Forum helpful to Consumer in each way they handle consumer complaints?

Forums and structured, focused communities offer a great deal of value, representing a concentrated audience of the people that you probably want to reach. They are engaging now, around your company, your products, and your industry. I’m not saying everyone should join a forum and start contributing, just that you should be aware of them as a legitimate, powerful platform. Engaging with individual forums should be a strategic option you consider, right alongside engaging with people on Facebook and Twitter. They are worth your consideration. The Best way to get the resolution of the complaints is by Lodging the online complaints in the Consumer Forum site.

Mistakes You Should Avoid in Forum Marketing

When it comes to finding potential consumers and directing traffic towards your business’s website, online forums can be a great platform. These are web locations where users informally interact with one another on selected topics. This is particularly why forum marketing can be beneficial, since you may be able to find a cluster of potential customers all at one place. For instance, you can look for a topic of interest related to your product and then use the top forums to market your product or services.

This may be done through social media pages, recommendations and direct interaction. When doing this, however, you must make sure that you avoid some common forum marketing mistakes.

For one, you must never market your services through guest usernames on popular forums. This may make it look like spamming, and can cause you to be banned permanently. It will also make your marketing look scattered and unconvincing. Therefore, always register yourself, preferably with your brand name, and use the same identification to post information around the forum.

Secondly, you must avoid direct and abrupt marketing. Web users today are efficient enough to distinguish good marketing strategies from fraudulent ones. If you immediately begin to use your username to post back-links and direct information about your product, it will eventually leave a negative impact on all those who come across it. Naturally, this does not make you seem like you are providing a solution, but like you are merely trying to make quick money. Therefore, make sure that you assist potential customers appropriately and make a recommendation for the product only if they genuinely seem to need it.

Moreover, you must make sure that you avoid all fraudulent strategies that might land you in trouble later. For example, it is a very common practice to make multiple accounts on forums and post information pretending to be regular users. This is likely to be eventually recognized as spamming, which can leave a lasting negative impact on your business. Therefore, make sure you only use legal and appropriate strategies for forum marketing.

Another mistake you must avoid is to try to hide negative responses. Often, negative reviews are pushed out of sight by loading a page with positive ones. A better way to deal with negative criticism is to respond to it politely and to discuss it with the customers. Instead of ignoring embarrassing complaints, assuring customers that you will take care of the problem will go a long way for the reputation of your business.

What is VyprVPN Service?

There are few things that have facilitated free speech and the unrestricted dissemination of ideas more than has the Internet. Unfortunately, some people are located in nations where this sort of freedom is not looked upon with a kind eye by the government or other authorities. This means that some individuals, in order to get around firewalls and other means of information control, have to rely on specific technologies. VyprVPN is among the technologies that allow these individuals to experience the Internet as it was intended to be: free, uncensored and unrestricted by ideologies or a government’s hunger for control.

VyprVPN creates a VPN or a Virtual Private Network. If you have worked in IT then you have probably heard the phrase VPN before. VPN’s are commonly used in business to protect trade secrets and to facilitate secure communications using the biggest network around: the Internet.

The VyprVPN service allows the user the choice of an end point IP address either in the USA or in Europe. This USA or European IP address can come in handy,if for example, you are a US resident but temporarily outside of the USA yet still wanting to do some shopping online in USA as many websites make have restrictions on e-commerce transactions initiated outside of the USA.

Also more importantly, when using a VPN the information exchanged between the user and the site is encrypted, which means that the information is unreadable in transit. To get an idea of the power of Internet encryption, some experts use the following example: It would take all of the computers in existence, were they all networked together and their combined processing power put to the effort, longer than the age of the universe to decrypt 256 bit encryption via brute force attacks.

This means that the information in transit and the identity of the user are masked with VyprVPN service. This allows individuals in nations such as China, Saudi Arabia, Iran and other totalitarian states to get by government attempts to censor their access to information and to get on newsgroups, one of the most active and convenient forums for the exchange of ideas. This also allows such users to do so without constantly worrying about their IP address being discovered or their information being read or tracked.

This service is offered by Giganews, one of the larger Usenet service providers on the Internet. The service makes an effort to provide anonymous browsing with the capacity for high-speed downloads and massive file sharing. These features are among the most significant reasons that Usenet has remained popular and viable for decades since it was devised and rolled out. For those who have to worry about having access to a perspective on the world that may not be popular with those who would censor their Internet access, VyprVPN is an excellent option. This service comes with instructions and tutorials to help you get going.

How Businesses and Entrepreneurs Can Use Online Forums For Marketing Research

Market researchers have many options available to them as they explore their target customers and try to understand how they think. Each of these methods involves tradeoffs, so none of them is necessarily better than any of the others. Forums can be a powerful tool for market researchers, particularly entrepreneurs who have limited resources. Since most forums allow members to view and post for free, they serve as one of the best ways for entrepreneurs to conduct marketing research. In addition to being low cost, forums have a few other advantages. Unlike most surveys, respondents can give detailed descriptions regarding how they feel about a particular product, service or issue. Forum respondents are more patient participating in forum discussions than in market surveys because they typically are participating on their own volition.

Since they are not being pressured into responding and don’t have to give up a single, sizable chunk of their time as they would in a survey, they are willing to reply to more than one threaded discussion or post more than once to a thread. Reading all of the posts that a user places on a forum can give market researchers a more thorough understanding of their preferences and opinions. Forum respondents are also often more likely to be honest if they feel that they can respond with anonymity. The biggest challenge that market researchers face is not in acquiring data, but rather analyzing it. When people post in forums it is typically difficult to authenticate what they are saying or why they are saying it.

Forum users could post overly positive information because they have a vested interest in promoting a specific type of service or product or post negative feedback because of a grudge they hold. Another problem is that it is difficult to develop a true and accurate assessment of the demographic information of the posters, which is obviously a very important element of any marketing research study. Fortunately, there are ways that market researchers can address these shortcomings. With experience, researchers can learn to identify when forum users seem to be straightforward and when they seem to have ulterior motives for what they are saying. Of course, given the anonymous nature of the Internet, it is never possible to determine for certain whether or not they are being completely honest. Many forums give users the opportunity to create profile pages describing themselves.

Market researchers should try to focus on using these forums, because they can read these profile pages to learn more about the forum users. If such information is not displayed on a profile page, researchers can scan the posts they have made in the entire forum to see what demographic information they have said about themselves. Forums can be a tremendous medium for market research but has been largely overlooked by researchers because they feel that it is difficult to authenticate the information being posted. However, there are a few approaches that they can use to authenticate this information to open up a new channel for conducting marketing research. On the other hand, social media sites can still be better for niche research because demographic information is more readily available.

Forum Marketing: Can You Advertise?

Forum marketing is a great place for advertising your business. However it needs to be done carefully or you could get banned from the forum. Make sure that you always read the forum rules before you start your marketing campaign.

Once you understand the rules you can begin to advertise. There are two ways that you might be able to advertise on a forum – indirectly and directly.

First of all let’s talk about the indirect method.

Most forums allow you to add a signature to your profile. This is usually a sentence or two that describes something that will be helpful to people on the forum. It might be a helpful quote for example, or it might send visitors to a helpful or funny video. However as a marketer you need to use this signature to indirectly advertise your business.

So how can you do that? You can use your signature to give away something that people on the forum will want. In order for them to get that free gift they need to sign up to your email campaign. Once they are in your email campaign you can then promote and advertise your products as well as providing ongoing help.

Therefore you are using your signature to indirectly advertise your business and this method works very well with forum marketing.

Now let’s think about direct methods. You will find that some forums in your niche allow forum members to advertise on the forum. This might be in the form of a banner or a text ad. You will need to pay for this type of advertising and therefore you need to consider whether it is worth doing.

If you have built up a good reputation on the forum and people begin to recognise your name then advertising in this way could work well for you if you make it clear that the banner or text ad is connected to you – so you put your name or username on it.

There are also forums that have a particular section dedicated to promoting offers. Again you will probably need to pay to promote your product but it can be a very good way of making sales as well as building your list if you have an opt in box as part of your sales process.

I would recommend using your signature first of all to indirectly advertise your business and as your reputation increases and you become known as an expert in the forum you can then begin to advertise using any direct methods that are available to you on that forum.